IA Captivating LinkedIn® Marketing Strategies Workshop

This IA LinkedIn Hands-on Workshop teaches those responsible for bringing business in the door how to use the LinkedIn® tool most effectively to drive new business opportunities and sales.

The 90 Minute Workshop is taught by IA Founder, Mike O'Neil, a 20+ year Sales Engineering Professional in an instructor-led, hands-on workshop format. Beyond basic education on LinkedIn, it covers both common and UNCOMMON marketing techniques and strategies in today's Web 2.0 world.

With LinkedIn and IA you get a jump start on social media that gets you up to speed faster and with better results than could ever be possible otherwise.  Topics covered include:

1. How social networks like LinkedIn work.
2. Profile optimization for Teams and Companies.
3. Crafting and perfecting LinkedIn Company Profiles
4. Avenues for promoting your business on LinkedIn
5. Expanding into new territories and vertical markets
6. LinkedIn Groups overview - creating, managing and marketing
7. Basic overview of Twitter for Marketers.

IA Master Marketing with LinkedIn® Groups Workshop
This IA LinkedIn Hands-on Workshop teaches those responsible for bringing business in the door how to use the power of LinkedIn® Groups to most effectively to drive new business opportunities and sales.

The 90 Minute Workshop is taught by IA Founder, Mike O'Neil, a 20+ year Sales Engineering Professional in an instructor-led, hands-on workshop format. It delves deep into the new and often mysterious world of LinkedIn Groups.

With LinkedIn and IA you get a jump start on social media that gets you up to speed faster and with better results than could ever be possible otherwise.  Topics covered include:

1. IA's proprietary methodology for LinkedIn Groups
2. How to CREATE an appealing LinkedIn Group
3. MANAGE your LinkedIn Group with the least effort and the most results
4. Driving MEMBERSHIP to your LinkedIn Group
5. MARKETING the LinkedIn Groiup
6. Marketing your business/product using LinkedIn Groups
7. LinkedIn's new SUBGROUPS

A copy of the presentation is provided so you can make notes directly on it. Bring a laptop if you have one.  It is not required.  Space fills quickly - please sign up now to ensure a seat!